Abraham Lincoln defined Democracy as the government by the people, of the people and for the people and that has been universally accepted and we have seen time and again that the people when in unison accept anything then every kind of authority has to bow down before that and accept it whole heartedly.
Well, this article is not about government and politics as I am not interested in either of them but the above definition of democracy is applicable to every field not only in politics.
Let us co relate this with the WWW with a focus on the search industry. As we have seen that the search engines when they started they had very simple algorithms and the main task for them was to index the web and the users had to understand the mechanism of the search engines and try to learn how to search i.e what keywords and phrases to query so as to find what they wanted as the index was limited and did not get updated so fast.
As this problem of indexing has been solved by the search engines and now with Google Caffeine and the advanced indexing techniques by Bing the user has an advantage and search is a child’s play now , with right from a 10 year old student to a 70 year old grandma searching and finding what information they want with great ease on the web. Especially now with so many search options.
As we can see the trend web 2.0 focused totally on the user, the users wanted a dynamic and a rich user oriented experience so all the developers started working on developing such websites and the search engines also started working on their algorithms to index such content.